PROJECT SCOPE: Fall Family Block Party is an annual bash thrown exclusively for Cast and their families/friends. Our mission was to create a unique themed experience to go hand in hand with our entertainment. We wanted our guests to take a trip to camp and become wilderness explorers as they played games, enjoyed music, and had a great time (while making sure they didn't forget to earn badges along the way)!
Logo Exploration:
Utilized pre-existing iconography to amplify our brand with fun assets and patterns.
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