PROJECT SCOPE: International Friendship Day Celebration was a sweepstakes party exclusively for cast members. This event included dancing, friendship bracelet making, coloring, and more! We had to incorporate this vibrant vibe into the branding, making sure the cast knew this was a party they would never forget.
Designed and collaborated with vendors to produce unique signage and props to further enhance the vibrant atmosphere.
Created and utilized iconographic symbols to be showcased throughout the brand.
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